Celebrating Creativity: Heineken signs major sponsorship deal with Rophnan for ‘IX’ Album
Celebrating Creativity: Heineken signs major sponsorship deal with Rophnan for ‘IX’ Album Photo by Anteneh Aklilu Heineken Ethiopia, operating under the brand Walia, has recently entered into a significant sponsorship agreement with Rophnan Nuri, an accomplished author, singer, and composer. The collaboration revolves around Rophnan’s latest album titled ‘IX,’ which comprises two distinct albums named […]
Heineken Ethiopia marks 30 years of brewing excellence at Bedele Brewery
ETHIOPIA – Heineken Ethiopia, Ethiopia’s largest brewer by volume, celebrated three decades of its iconic Bedele Brewery. The event marked a significant milestone for the brewery, known for its beloved brands like Bedele Special, Bedele Regular, Harar, Hakim Stout, and Sofi Malt. A special highlight of the celebration was the recognition of 26 remarkable employees […]
Anticipating prosperous future despite obstacles
Nearly 30 years have passed since Hubert Eze began working for Heineken. In the midst of the COVID-19 outbreak in 2020, he arrived in Ethiopia to take the managing director position at Heineken Ethiopia. Samson Berhane of The Reporter sat down with Eze to talk about Heineken, the state of the Ethiopian beverage industry in the […]
Heineken Ethiopia conducted a recognition program for successful barley farmers
Farmer Sisay Mekasha and his wife, Mrs. Dency Abdi, who are engaged in barley farming in Arise Zone, Kwanab District, have been engaged in the production of beer barley for Asela Malt Factory for seven years. According to Ato Sisay, Heineken Ethiopia came to their zone and after receiving training to use the best seeds […]
Heineken, the brewer in it for the long haul
https://addisfortune.news/heineken-the-brewer-in-it-for-the-long-haul/ Heineken has been in Ethiopia for nine years, and within a short period risen to become a major employer and one of the highest tax-paying companies in the country. But the company’s vision is to grow as ambitiously and robustly as the country can. This is why Hubert Eze, managing director for Heineken Breweries […]
HEINEKEN brings malt-based energy drink to Ethiopian market
By Addis Standard HEINEKEN Ethiopia’s existing products. Picture: HEINEKEN Ethiopia Addis Abeba – The brewery giant HEINEKEN Ethiopia today officially introduced its latest product, “BERTAT”, a non-alcoholic Energy drink, to the Ethiopian Market. The new nonalcoholic Energy drink was unveiled.at a ceremony attended by Hubert Eze, Managing Director of Heineken, and other invited guests. With […]
Heineken Brings UEFA Champions League Trophy to Ethiopia
ADDIS ABABA – The UEFA Champions League Trophy has attracted football fans during its stay in Ethiopia’s capital as part of its Africa tour headlined by the Dutch legend Clarence Seedorf. The Trophy Tour presented by Heineken has taken the Europe’s most prestigious club football competition to fans around the rest of the world since […]
Heineken Commits 3m Br to Support COVID-19 Fight
Heineken Ethiopia donated three million Birr to the national resource mobilisation committee at a handover ceremony that took place at the Addis Abeba City Administration. External Communications & Sustainability Manager for Heineken, Fekadu Beshah, handed over the cheque to Deputy Mayor Takele Uma this afternoon. Heineken Ethiopia, which has three brewery plants in Ethiopia, located […]
Heineken inaugurates Ethiopia’s biggest brewery
https://www.beveragedaily.com/Article/2015/01/19/Heineken-Ethiopia-Africa-brewery-Walia-Kilinto?utm_source=copyright&utm_medium=OnSite&utm_campaign=copyright HEINEKEN officially inaugurated its new brewery at a greenfield site in Kilinto on the outskirts of Addis Ababa yesterday.In a ceremony attended by 300 guests including His Excellency the Prime Minister Hailemariam Desalegn, Mrs Charlene de Carvalho – Heineken and hosted by Jean-François van Boxmeer, Chairman of the Executive Board and CEO of HEINEKEN, […]